eXp isn’t just a smart move for some agents—it might be the smartest decision you ever make in your real estate career
Hi, I’m Kendall Bonner, and I used to be you. I’ve walked in your shoes—as a new agent learning the ropes, as a top producer building momentum, as a team leader mentoring others, and as a broker-owner navigating the complexities of running a business. Today, I have the honor of being recognized as an international real estate industry leader—named a HousingWire Woman of Influence, an Inman PowerPlayer, and a RISMedia Newsmaker Luminary. And with all that experience behind me, I made a choice: to build my legacy at eXp Realty.
In this blog, I want to share with you why eXp isn’t just a smart move for some agents—it might be the smartest decision you ever make in your real estate career. Because despite what you may have heard, it’s not too late to join. In fact, this might just be the beginning of the biggest opportunity yet. Let’s talk about how you can finally stop chasing deals and start building real wealth.
Most agents have been taught that success is about one thing: building a pipeline. More leads. More clients. More closings. We’re trained to chase volume, celebrate busy calendars, and measure our worth by how many escrows we’ve got open. But here’s the problem—pipelines dry up. Life happens. Markets shift. The leads that once flowed freely can suddenly slow to a trickle, and when that happens, you’re right back at zero.
What I realized—and what I want you to hear today—is that true success isn’t just about more transactions. It’s about building equity. It’s about creating income streams that don’t vanish when the phone stops ringing. It’s about owning something that grows with you. And that’s what I found at eXp.
eXp Realty isn’t just a brokerage. It’s a platform. It’s a foundation designed to support the entire arc of your career—from your first deal to your exit strategy. It combines real estate, technology, and ownership in a way that fundamentally changes the game for agents. Here’s what that looks like in real terms:
First, we have revenue share. When you help grow the company by introducing great agents to the model, eXp rewards you with a share of company revenue. That means income every single month, not just from your own production, but from the success of agents you help bring in.
Next is our stock program. You earn ownership in the company when you hit milestones—closing your first transaction, capping, attracting your first agent. And for our top producers, there’s ICON status. That’s when you hit your cap and then do a certain level of additional production—and eXp gives you your entire $16,000 cap back in company stock. It’s a tangible reward for excellence. In fact, eXp rewards the behavior it knows promotes success, like selling houses, mentoring or training others, attending events, and agent growth.
Technology is another major differentiator. You get to choose your CRM—BoldTrail, Lofty, or Cloze—based on your business style. And that $85/month tech fee? It includes SISU, Skyslope, Skyslope Forms, CanvaPro, Slack, and more. These are serious tools that empower you to run your business like a CEO, not a sales rep.
But maybe you’re wondering about support. I hear that question a lot: “Will I be on my own?” The answer is an emphatic “NO!”. eXp provides broker support in every single state. You can talk to a licensed broker, usually within minutes, through our virtual platform. There’s also the 24/7 eXpert Care Desk for tech support and troubleshooting. For new agents, we have a mentor program that pairs you with a seasoned pro who will guide you through your first three transactions.
And training? There are over 50 hours of live, instructor-led classes every week, plus a massive on-demand university. We also have FastCap, FastAttract & Team Leader Academy programs to help you scale quickly—whether you’re focused on production, attraction, or team growth.
The value doesn’t stop at residential real estate. eXp has full divisions for luxury, land and ranch, commercial, REO, relocation, and referral business. I personally know agents doing multimillion-dollar luxury deals through our platforms. This isn’t just for solo agents or newbies—this is a home for high-level professionals who want more than just a commission split.
And that brings me to one of the biggest misconceptions I hear: “Isn’t it too late to join?” Let me say this clearly—it’s not too late. In fact, you might be arriving at the perfect time. The systems are more refined. The community is stronger. The training is deeper. The opportunity is more accessible than ever before.
Five years ago, we were building the rocket ship. Today, we’re flying it. But the sky is still wide open, and there’s room for you.
So now you have a decision to make. You can keep trading hours for dollars at a traditional brokerage—or you can step into a model that rewards your hustle with ownership, freedom, and financial growth.
You can keep renting your business…or you can start owning it.
If any part of you is curious—if any part of you is hungry for more—my invitation is simple: Stay curious. Ask questions. Reach out. Book the call.
Because I used to be you. And this model changed my life.
Let it change yours too. RewardYourHustle.com